Business & Economy
The Top 10 Richest Counties in Kenya (2025 Report)
By Utopia Designs
Published on August 22, 2025

Ever wondered where the real economic muscle is in Kenya? It’s a hot topic. Everyone’s got an opinion, usually shouting about their home county. But I wanted to see the real numbers behind the talk.
So, I rolled up my sleeves and dove into the latest reports from the Kenya National Bureau of Statistics (KNBS) on Gross County Product (GCP). It’s not just about bragging rights; knowing where the money is flowing is dead serious for any business person, investor, or ambitious creative in this country. It tells you where the new opportunities are sprouting.
First Off, What Are We Even Measuring?
Before we jump in, let's be clear. "Richest" can mean a lot of things. We're looking at Gross County Product (GCP), which is basically the total value of all goods and services produced within a county in a year. It's the best apples-to-apples comparison we've got.
Some reports I read tried to measure wealth by looking at household assets, and it was a mess. One guy's shamba is another's goldmine. GCP is way more straightforward.
The Unsurprising King: Nairobi City County
Okay, let's just get this one out of the way. Nairobi is, and will likely remain, the undisputed economic king of Kenya. It’s a beast. Its contribution to the national GDP is massive, often accounting for over a quarter of the entire country's economy.
It’s the hub for finance, technology, and administration. It’s no shocker, but its sheer dominance is always something to behold. Anyone doing business in Kenya has to have a Nairobi strategy.
The Contenders: The Rest of the Top 10
This is where it gets interesting. The order shuffles a bit each year, but a consistent group of counties are pulling away from the pack. Here’s a rundown based on the 2025 data trends.
- Nakuru: The new city is a powerhouse. Its economy is incredibly diverse - agriculture, manufacturing, and a booming tourism and hospitality sector. It’s geographically blessed, and it’s no surprise it consistently punches above its weight. We're doing more and more business with clients from Nakuru.
- Kiambu: Its proximity to Nairobi is a huge advantage. It's become a real estate hotspot and a hub for manufacturing and services catering to the capital.
- Mombasa: The port is its lifeblood. Trade, logistics, and tourism make Mombasa a critical economic player. You can't ignore the coast.
- Machakos: It has aggressively courted investors and is becoming a major industrial and real estate player, again benefiting from its closeness to Nairobi.
- Meru: Agriculture is king here, especially Miraa, tea, and coffee. But there's also a growing services sector.
- Kisumu: The lake is its biggest asset. Fishing, transport, and a resurgent industrial sector make Kisumu the economic hub of the lake region. I visited last year and the energy was just electric.
- Uasin Gishu: Eldoret is the engine. Large-scale agriculture, especially cereals, and a growing number of educational and health institutions power its economy.
- Kakamega: Another agricultural giant, particularly sugar. There's also a lot of potential in its services and trade sectors that's just starting to be tapped.
- Kisii: Famous for its fertile lands and vibrant agricultural sector, especially bananas and tea. The diaspora remittances are also a huge, often unstated, economic driver here.
What This Means For Your Business
Looking at this list, you see a pattern. It’s either proximity to Nairobi, a major transport hub (like a port or airport), or a dominant agricultural sector.
If you’re a web designer, a creative, or a consultant, this list is your treasure map. It shows you where the companies with growing pains—and growing budgets—are located. Don't just focus on Nairobi; the opportunities in Nakuru, Eldoret, and Kisumu are exploding.
I remember getting my first client from outside Nairobi. It was from Nakuru, and it opened my eyes. I had to completely rethink my marketing to not sound so "Nairobi-centric." It was a game-changer.
Conclusion: Follow the Money, But Be Smart
While this list shows the current economic giants, don't ignore the up-and-comers. Counties investing in infrastructure and creating a friendly business environment are the ones to watch.
This data is a starting point. Use it to guide your strategy, whether you're looking for customers, a job, or an investment. The economic map of Kenya is changing fast, and you’ve got to be paying attention.
What do you think? Did your county make the list? What opportunities do you see in these economic trends? Let me know your thoughts in the comments.